BOB EMMER, with over 40 years of experience, is the COO of The Shout Factory, and oversees their legal and business affairs activities, including groundbreaking deal negotiations for content, as well as major contracts, music clearances, distribution, manufacturing, financing, international activities, and their production arm (Blaze Entertainment).  Emmer previously served as Executive Vice President at Rhino Entertainment for twelve years beginning in 1984 where his responsibilities included business affairs, deal execution, and project oversight for their record, video and film divisions, increasing revenue to over $100M during his tenure.  Following the initial stage of Rhino’s acquisition by the Warner Music Group (“WMG”, a division of Time Warner), Emmer was recruited to serve as Senior Vice President, Business Affairs at WMG, whose record labels include Elektra, Warner Bros, Atlantic and Rhino Entertainment. Prior to joining Rhino Entertainment, Emmer served as Director of Business Affairs for MGM/UA Home Video and Senior Vice-President, Creative and Business Affairs at Alive Enterprises, a multi-faceted entertainment management and production company.  His early career includes assisting in the commercial development of numerous music talents, including Alice Cooper, Blondie, and Teddy Pendergrass, as well as executive producing and creating the NBC late night music show “Rock ‘n Roll Tonite.” Emmer has taught several college courses on the music industry at UCLA’s Entertainment Extension School and serves on the Board of Directors of several charities, including the Executive Committee of the City of Hope’s Music and Entertainment Industry Group.