Slater Victoroff. He’s the CEO and founder of Indico Data Solutions. He’s a poet, a coder, MMA fighter, vegan Buddhist, and Red Letter Christian. Famous Five: Favorite Book? – n/a What CEO do you follow? –  n/a Favorite online tool? — Stack Overflow Do you get 8 hours of sleep?— No If you could let your 20-year old self, know one thing, what would it be? – Slater hoped he had realized how much he loved programming   Time Stamped Show Notes: 02:26 – Nathan introduces Slater to the show 02:45 – Indico is a text and image analytics provider 03:25 – Indico’s business model 03:52 – The enterprise client is their main revenue channel 05:09 – Indico was founded in 2013 05:25 – Indico has raised $4.5M 05:30 – Indico started with a seed round 06:10 – How Slater managed having a bridge round 07:05 – First year revenue 07:31 – 2016 revenue 07:38 – Slater is hoping to hit a million dollar revenue for 2017 08:03 – Average MRR 08:22 – Indico is a SaaS company 08:42 – Indico currently has 20 customers 09:11 – Manulife is working with Indico 11:30 – Each client of Indico wants to have their own set of algorithms 12:00 – Nathan summarizes how Indico works 12:30 – Indico gives their customers an engine 13:20 – Slater worries about Facebook’s echo chamber 13:33 – “Facebook’s algorithm is not designed to create echo chambers” 15:17 – Customer churn 15:53 – Zero spent on marketing 16:00 – Most funding goes to the engineering team 16:12 – Team size is 10 17:40 – The Famous Five   3 Key Points: Having a bridge round does not mean you’re losing money—prove that you are growing and need more funding. Learn how to work around echo chambers. Find out what you love to do and go for it.   Resources Mentioned: Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books. The Top Inbox  – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket Freshbooks – Nathan doesn’t waste time so he uses Freshbooks to send out invoices and collect his money. Get your free month NOW Show Notes provided by Mallard Creatives